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The criteria used to find a matching Contact, Lead or Account is part of a complex heuristic pattern matching process.

Our advanced, self-learning algorithm has been developed and refined for years and benefits from the intelligence gathered from identifying, merging and preventing the creation of over a billion duplicate records.

First RingLead attempts to find an exact email match or unique ID (Salesforce ID or custom field). If no match is found, RingLead builds a confidence level score based upon as many as 35 fields including, but not limited to first name, last name, company name, address, phone, email domain, and website.

Once the confidence level reaches the point where there is no doubt it is a match, RingLead can update the existing record. This ensures that there is no mismatch.

If  RingLead cannot verify that any Contact, Lead or Account is a match, RingLead will create a new Lead. Changes can be made to the matching criteria depending upon each of our clients’ unique use case.  In all but the most complicated of customizations, this service is provided free of charge.

Steve Lehr, RingLead’s founder and software architect is a 20 year veteran of silicon valley, with stints at Google and Postini where he built some super cool stuff that they still use today. Among the AppExchange developer community. Steve is considered something of a rock star, having developed salesforce.com’s very first certified application ( http://www.youtube.com/watch?v=IR-Wtp9dfMs ).

RingLead is Steve’s programming masterpiece.  He has taken an exceedingly complex problem, automated and simplified it, to the point where it is virtually never wrong. Unlike other salesforce duplicates prevention tools that require the building of complex duplicates identification scenarios, a RingLead user does not require a Ph.D in duplicates.

It just works.

RingLead’s applications are priced based on volume.

For Declone Data Cleansing, pricing is based on the number of Leads, Contacts and Accounts that are in your database at the time you buy the license. You can then run Declone Data Cleansing to identify and merge duplicate records as often as you like, without additional cost, regardless of how many more records are added to you Salesforce database during the term of the annual license.

For Declone Web-to-Lead, Declone Mass List, and Declone New Lead pricing is based on the number of records that are processed.

RingLead offers discounts for purchasing licenses for multiple applications.

Any company that makes the intelligent decision to invest in RingLead’s data quality applications will see an immediate and obvious ROI.

RingLead will prevent duplicates in English, Spanish, French, German and any other language that is UTF-8 compatible.

As a certified AppExchange partner, RingLead is obligated to submit to an annual security review by salesforce.com’s team of security geniuses who poke and prod and attempt to bypass RingLead’s security measures in every way possible, and for seven straight years, RingLead has passed this intense review.

RingLead hosts its applications with OpSource, one of  salesforce.com’s preferred managed hosting providers.

OpSource maintains SAS-70 attestation in conjunction with their auditor SAS 70 Solutions. Their SAS-70 attestation is based on an in-depth series of documented controls covering the operational management of the OpSource Cloud Hosting infrastructure.

For more information on OpSource’s security procedures, please follow this link:
http://www.opsource.net/Why-OpSource/Enterprise-Ready/Security

Beyond that, RingLead’s own security team performs continual monitoring including, but not limited to:

- Application vulnerability threat assessments
- Network vulnerability threat assessments
- Selected penetration testing
- Every major RingLead release tested by QA and security teams for full scope of OWASP security risks

Lastly, we believe that the third party validation we enjoy as a result of the willingness of our enterprise level clients such as Citrix, EMC, and even McAfee’s own Secure Computing division should provide your organization with a well deserved level of comfort that your data is as secure with RingLead as is humanly and technologically possible.

Declone Data Cleansing
During the trial, you will be able to  dedupe your database from A-C (Leads, Contacts, and Account that begin with A-C).  This will allow you to dedupe about 10% of your database with RingLead’s full set of simple and powerful features.  This diagnostic sample will provide you with a very accurate indicator (±1%) of the number of duplicate records in your entire database.

Declone Mass List
The trial for Declone Mass List will allow you to upload 1000 records in 100 record batches.  This will allow you to try out RingLead’s powerful post lead import lead management and nurturing features.

Declone Web-to-Lead
RingLead’s free trial will allow unlimited access to Declone Web-to-Lead’s real time web form submission deduplication application. Our largest Web-to-Lead client receives almost one million web form submissions with a 69% duplicates rate.  For many of our clients, web forms are the biggest source of duplicates for the company.  This application can also be configured as an API between Salesforce and other data sources and can be used to migrate and dedupe large amounts of data.

Declone New Lead
Ringlead’s Declone New Lead application operates in real-time to prevent the manual entry of new leads and contacts. It does not require time-consuming follow up activities such as the manual merging of records.  It is simple to implement and use and it offers a simple to use interface .