Guard Against Manual Creation of Duplicates: RingLead's Newest Application Features Real-Time De-Duplication and Eliminates Manual Merging

SAN FRANCISCO – May 22, 2007 – RingLead has risen to new heights once again as the company today announced the release of its new real-time, de-duplication tool, Declone New Lead.  This user-friendly application will prevent the creation of duplicate Leads in a user’s Salesforce database upon manual entering of information.

When a Salesforce user enters new Lead information, Declone New Lead scans Salesforce for an existing Lead, Contact, or corresponding Account. When the determination is made that a duplicate doesn’t exist, the Lead is created as normal. When duplicate Leads or Contacts are identified, they are updated according to a user's pre-determined settings. When a matching Account is identified, a new Contact is created and associated to that Account.  

"Declone New Lead stops manually created duplicates in their tracks and will substantially streamline a customer’s business process." says Steve Lehr, CEO and President of RingLead. “Our customers asked us to apply our robust, on-demand de-duplication efforts to the manual creation of individual Leads, and we responded.  With the introduction of this product, RingLead now provides the only comprehensive suite of de-duplication solutions for Salesforce users and includes real-time de-duplication of lists, web form, and manually created Leads."

Unlike other manual entry prevention products, Declone New Lead operates in real-time and doesn’t require time-consuming follow up activities such as the manual merging of records.  It is simple to implement and use and offers a familiar and intuitive interface with instant notification appearing for the person entering the information.  In conjunction with RingLead’s other real-time de-duplication tools, companies consistently using the suite of applications will soon see a cleaner database and a more efficient, organized lead management process as a result.

About RingLead
RingLead is privately held and was incorporated in 2003 to offer salesforce.com customers preventive de-duplication services. The Declone offering was the first validated salesforce.com service enabling RingLead to become the first salesforce.com partner. The company has maintained the partnership with salesforce.com helping over 100 customers using the Declone services to prevent duplicates from being created in salesforce.com. The services are managed by OpSource, and customers are supported by a dedicated staff determined to provide the customer with superior customer service. RingLead is focused on processing all incoming contact information for its customers and their partners. More information is available at http://www.ringlead.com/

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